FGA x Hyundai – Evolving The Game
The FGA and Hyundai partnered together on a 3 Part branded content series called “Evolving the Game” featuring Jerry Rice and Clay Matthews, who will have a conversation while driving the all-new, all electric IONIQ 5. They will discuss the differences between their career journeys, how the game and their positions on the field have evolved, and how they see the game changing in the future. Each episode aided weekly as part of NBC’s Sunday Night Football broadcast during the month of December.